Features Supported by the HubSpot Integration


The HubSpot Integration for RollWorks connects your HubSpot account to the RollWorks platform to power your account-based strategy. The HubSpot integration is bi-directional and allows you to push data from RollWorks to HubSpot and vice-versa. To find other articles related to our HubSpot Integration:


Who can access

To connect your HubSpot account to your RollWorks account you must have:

  • A HubSpot Marketing Hub package including Free, Starter, Professional, and Enterprise.
  • Any RollWorks paid package 

Depending on your RollWorks Subscription you may have limited access to some RollWorks features:

RollWorks feature RollWorks Free Tier RollWorks paid packages
Sync Contact Lists from HubSpot to RollWorks Included Included
Use HubSpot data to create dynamic Account Lists and Account Groups. Not included Included
Use HubSpot data to customize Journey Stages and view Journey Events in RollWorks.  Not included Included
View RollWorks advertising performance directly in HubSpot Reports. Not included Included
Share RollWorks Sales Insights with your sales team through Spike email alerts or view them directly in your HubSpot Company records. Not included

Included with ABM, ABM with Advanced Advertising, Advanced Advertising with Sales Insights

To find your current subscription, log in to RollWorks and navigate to Settings > Billing > Plans & Usage.


RollWorks features supported


Contact-level RollWorks data is not available in HubSpot

At this time with the RollWorks + HubSpot Integration, you will not be able to see contact-level RollWorks ad performance metrics in HubSpot. Only Account-level RollWorks performance metrics are available in HubSpot. Click here to see the list of RollWorks Ad performance metrics available in HubSpot.

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