Import Contact Lists from Oracle Eloqua

After completing the Initial installation of the Oracle Eloqua Integration you will be able to import your Contact Lists to AdRoll ABM to target or exclude them using the following types of campaigns:

• • • Display ads via Contact Targeting Campaigns
    • Social ads via Facebook Contact Targeting Campaigns

Who can access

In order to access the Oracle Eloqua Integration you must have the following:

• Oracle Eloqua Subscription: Basic, Standard, or Enterprise
• Any paid AdRoll ABM package

Based on your AdRoll ABM package you may have access to different types of campaigns to activate imported Eloqua Contact Lists

Step 1: Create a Contact List in Oracle Eloqua

You can skip this step if you already have existing Oracle Eloqua segments that you want to bring over to AdRoll ABM.

• Log in to Oracle Eloqua and navigate to Audience > Segments
• Click Create a new Segment
• Visit this Oracle Eloqua article to learn how to create segments

Step 2: Import Contact List to AdRoll ABM

​​Log in to AdRoll ABM, navigate to Integrations > CRM & MAP Integrations, and click the Oracle Eloqua card. alt="Screenshot 2025-08-18 at 8.05.39 PM.png"

• Click the button labeled Import Lists to view all available Oracle Eloqua Contact Lists.

• Select the Contact List(s) that you wish to import and click Done.

After completing the steps above you have successfully synced your selected Oracle Eloqua segments over to AdRoll as Contact Lists. If the lists you import are dynamic Contact Lists in Oracle Eloqua they will update automatically in AdRoll.

Now that you have synced over your contact lists from Oracle Eloqua to AdRoll, you can engage or suppress this audience in your AdRoll Ad Campaigns.

Find your Oracle Eloqua Contact Lists

The data sync between AdRoll and Oracle Eloqua is scheduled daily at 15:00 (UTC); any new lists created in Oracle Eloqua will appear as available to be imported to AdRoll after this daily sync. After importing a list, AdRoll will complete the cookie-matching process, which can take up to 72 hours. You cannot use imported Contact Lists in your Ad Campaigns until this cookie-matching process is complete.

To find your Oracle Eloqua Contact lists in AdRoll:

• Log in to AdRoll ABM and go to Audiences > Contact Lists.
• Under Imported Audiences, use the filter Source = Oracle Eloqua to view Oracle Eloqua contact lists only.
• Or search your contact list name.

To confirm if a Contact List is ready to be used in Ad Campaigns log in to AdRoll and use the Synced Audience Status:

To learn more about the AdRoll process we use to ingest your CRM Contact Lists go to this Help Center article.

Troubleshooting

If you are unable to sync segments from Oracle Eloqua to AdRoll as contact lists, we suggest confirming that the integrating user is set up in one of the following security groups to grant AdRoll read access to Contact Lists and Contact emails:

• • • "Basic Users - Marketing" 
    • "Advanced Users - Marketing"

FAQ

Can I see AdRoll data and reports directly in Oracle Eloqua?

At this time the Oracle Eloqua Integration with AdRoll does not sync AdRoll data into Oracle Eloqua.

What is the minimum number of emails required in a Contact List to run an Ad campaign?

We strongly suggest that your contact lists have at least 1,000 unique email addresses for optimal performance. Even though you may be able to run a contact targeting campaign with 100 unique emails that match a cookie, this audience is too small to yield optimal reach and ad performance.

What type of Advertising campaigns can I launch using Oracle Eloqua contact lists? 

You can launch the following types of advertising campaigns using Oracle Eloqua contact lists:

• Display ads via Contact Targeting Campaigns
• Social ads via Facebook Contact Targeting Campaigns

Why is the contact list size in AdRoll different than the list size in Oracle Eloqua? 

The list size surfaced in AdRoll is after email validation.  It’s possible that an Oracle Eloqua Contact List has invalid emails (e.g., not a recognized email format), which AdRoll skips ingesting.