Restricted Content and Practices: Dangerous Products and Services

It is the aim of NextRoll to help promote a positive advertising experience for both our customers and those that are served our ads. Additionally, in line with the policies of our partner ad networks we strive to help ensure people are safe both online and offline. NextRoll will not approve ads that promote or facilitate any products, services, activities, or content that may be deemed illegal, dangerous, or which may cause serious harm or injury. 

Examples are outlined below of restricted content and practices in relation to dangerous or illegal products and services. 


Ex.png Any ads designed with the intent to promote explosives are prohibited from running via NextRoll. This includes:

Ex.png Ads that promote the sale or use of explosives

Ex.png Any product which may cause damage to people or buildings

Ex.png Products which provide instructions on how to make bombs or explosives

Ex.png Blogs or forums dedicated to making explosives 

Ex.png Nail bombs

Ex.png Chemical bombs

Ex.png Grenades

Ex.png Firecrackers

Ex.png Fireworks



Guns are considered weapons designed to cause injury or harm and are not eligible to runAds, landing pages, or websites containing any of the following products or services are not allowed to run: 

Ex.png Any device that discharges a projectile at high velocity with the potential to injure 

Ex.png Sporting guns that have the potential to incur serious injury 

Ex.png  Recreational guns that have the potential to incur serious injury

Ex.png Self-defense guns that have the potential to incur serious injury

Ex.png Combat devices that have the potential to incur serious injury

Ex.png Any type of firearms

Ex.png Handguns

Ex.png Rifles

Ex.png Hunting guns

Ex.png Shotguns

Ex.png BB guns

Ex.png Blowguns

Ex.png Antique guns which are still functioning

Ex.png Ammunition 

Ex.png Silencers

Ex.png Ammunition belts

Ex.png Ammunition clips

Ex.png Shooting ranges

Ex.png Gunsmiths

Ex.png Paintball guns

Ex.png Airsoft guns

Ex.png Gun holsters

Ex.png Gun safes

Ex.png Gun locks

Ex.png Gun scopes

Ex.png Gun or weapon-related books

Ex.png Gun or weapon-related magazines

Ex.png Gun or weapon-related lifestyle websites

Ex.png Firearms related training / Concealed Carry Permit



Knives which are not intended for tactical or combat purposes may be eligible to run ads via NextRoll. This includes: 

Check.png Kitchen knives

Check.png Utility knives


Ads for knives which are not intended for culinary use are prohibited from running via NextRoll. The below products are not eligible to run: 

Ex.png Any type of disguised knife, e.g., a blade or sharp point hidden inside what appears to be an everyday object such as a phone, brush or lipstick

Ex.png Fighting or combat knives

Ex.png Self-defense knives

Ex.png Switchblades (flick knives)

Ex.png Gravity knives

Ex.png Military knives

Ex.png Hunting knives

Ex.png Sword canes

Ex.png Swords

Ex.png Push daggers

Ex.png Butterfly knives


Other Weapons

Any other products which are designed to cause injury or harm to an individual are not eligible to run. This includes self-defense, combat, or sport products.

Ex.png Push daggers

Ex.png Throwing axes

Ex.png Throwing stars

Ex.png Brass knuckles

Ex.png Tasers

Ex.png Pepper spray

Ex.png Samurai swords

Ex.png Batons

Ex.png Nunchucks

Ex.png Truncheons

Ex.png Hand or foot-claws

Ex.png Knuckle dusters

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