Advertising products or services related to CBD or hemp are restricted on RollWorks due to variations in legal requirements and publisher suitability.
If your business is based in the United States, the United Kingdom, or Germany, you may be able to participate in NextRoll's CBD and hemp advertising beta program. Contact your Account Manager for more information.
Otherwise, promoting products or services related to CBD and hemp is prohibited. Please see specific examples below.
How to Fix Disapproved Ads
If you received an email with any of the following advertising policy violations, please follow the recommended solutions listed below.
CBD and Hemp Content: Ad Creative
Ad Creative: Dynamic Ad Restriction
Age Restricted Images
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Read the policies listed below to learn about the types of CBD and hemp-related content that we do not allow on ad creatives.
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Upload new ad creatives that contain compliant content.
- Make sure that your new ads are added to the campaign(s) that you want to launch. This will automatically trigger the new ads into In Review.
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Dynamic ads are not permitted for websites that contain CBD or Hemp products or services. Please upload static banners that depict compliant content.
- Make sure that your new static banner ads are added to the campaign(s) that you want to launch. This will automatically trigger the new ads into In Review.
CBD and Hemp Content: Landing Page
Age Restricted Images
- Read the policies listed below to learn about the types of CBD and hemp-related content that we do not allow on landing pages.
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Remove non-compliant content from the landing page that you wish to use as your destination URL.
- Reach out to the RollWorks Customer Support team once the updates to your landing page have been made to request a re-review.
- If you’re not able to remove non-compliant content, change your destination URL to drive your target audience to landing pages with compliant content.
- Once you update your destination URL, your ads will automatically trigger into In Review.
Suspended Advertiser Profile - Illegal Products & Services
If you received a suspension email related to Illegal Products & Services, it means that we have identified products or services on your website that cannot be advertised. Please review the policies listed below for more information. To speak with a member of our team, reach out to your account manager or contact RollWorks Customer Support.
Products Associated with Cannabis
Websites in which the primary offering is associated with CBD or hemp are not eligible to run on RollWorks unless the website has been approved for NextRoll’s CBD and Hemp advertising beta program. Examples of prohibited content are outlined below.
❌ Websites that only sell CBD or hemp products
❌ Ads or landing pages that contain topical CBD (e.g., lotions, rubs, creams)
❌ Ads or landing pages that contain CBD oils or tinctures
❌ Ads or landing pages that contain products infused with hemp oil or hemp seed oil
❌ Ads, landing pages, or websites that contain edible CBD for humans or animals
❌ Ads, landing pages, or websites that contain CBD concentrates
❌ Ads, landing pages, or websites that contain CBD vapes
❌ Ads, landing pages, or websites that contain smokable CBD (e.g., CBD flower, CBD pre-rolls)
❌ Ads, landing pages, or websites that contain smokable hemp
❌ Ads, landing pages, or websites that contain Marijuana