Latest Pixel version available

On May 30th, 2020 we released a new version of the RollWorks Pixel called Pixel 2.0 to deliver the following performance improvements:

  • Page Load Times: The latest version of the Pixel is built to load faster. It loads nearly 3 times faster than the prior version, delivering a better experience to the users browsing your website.
  • Single Page Applications: The latest version of the Pixel works seamlessly with single-page applications and form fills, making it easier than ever to track your high-value visitors. 
  • Dynamic Tracking: The latest version of the Pixel tracks page properties without the need for manually passing any global variables. This results in a more seamless event and conversion tracking.

 

Check your Pixel version

Launch PixelPal to confirm what version of the RollWorks Pixel is implemented on your website. JS Pixel detected (2.0) indicates you have the latest version installed.

2.0_VERSION.png

 

Updating your Pixel

It is not mandatory as the RollWorks platform supports both Pixel versions. However, we strongly recommend implementing the latest version of the RollWorks Pixel so that you can benefit from its performance improvements.

To learn how to find and activate your RollWorks Pixel visit the Pixel Activation Guide.

 

Remove the old Pixel

We strongly recommend that the previous version of the Pixel is removed from your website when you activate your new RollWorks Pixel 2.0

 

 

FAQ

Do I need to make any additional changes in RollWorks? 

You don't need to make any changes to your existing RollWorks settings, audiences, or campaigns. Once you have switched over to the RollWorks Pixel, you do not need to make any further changes to your existing campaigns and/or dashboard setup 

 

Do I need to make any changes to my existing Cookie Content settings?

No, you do not need to make any changes to your existing RollWorks Cookie Consent Tool or Custom Consent Tool.   

 

How do I test my Pixel?

You can use PixelPal to test your pixel set up and verify your Pixel is installed correctly on your website.

 

 

 

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