What is the Alyce Partnership?
Powered by RollWorks’ Account-Based Platform, the RollWorks and Alyce partnership enables mutual customers to:
Inform their gifting strategy using RollWorks’ account and contact data.
Align their gifting strategy with other account-based engagement channels.
Who is Eligible to Access?
In order to take advantage of the RollWorks and Alyce partnership, you must:
- Have the RollWorks Starter, Standard, Professional, or Ultimate package, and have integrated your RollWorks and Salesforce accounts.
- Be a customer of Alyce and have integrated your Alyce and Salesforce accounts. Alyce customers may need to purchase additional capabilities to enable this integration, please confirm with your Alyce team.
Features and Benefits
- Smartlists for gifting outreach: Create lists using RollWorks account and contact level data filters
- Static and Dynamic data filters: Combine static data (account name, contact name, contact title) and Dynamic signals (e.g. website visits, page views etc, and ad impressions, clicks, VTC etc) to ensure that the right contacts are targeted for gifting at the right time
- AI Driven gifting recommendations: Alyce simplifies the gifting process by recommending and sourcing gifts for your prospects based on automated personal research
- Physical and Digital gifting options via Alyce
- Personalized gift recipient experience: Add personal video to gifting invitations and allow recipients the opportunity to accept, exchange, or donate their gift value to charity
- Post gifting nurture options: Automatically add contacts who received direct mail or e-gifts to other engagement channels and campaigns
- Improve your gifting targeting by using account and contact data filters and advertising and website interactions to pinpoint the right people and the right time for gifting outreach
- Drive prospecting metrics such as meetings booked, event registration, and attendance with meaningful and personalized gifting experiences
- Create multi-channel experiences: Further engagement tactics by automatically adding contacts who receive gifts to other engagement channels such as Web, LinkedIn, and Facebook
This integration requires a contract with RollWorks, Alyce, and Salesforce.
- RollWorks customers must have the Starter, Standard, Professional, or Ultimate package, and have integrated their RollWorks and Salesforce accounts.
- Alyce customers must have integrated their Alyce and Salesforce accounts. Alyce customers may need to purchase additional capabilities to enable this integration, please confirm with your Alyce team.