Ad Content Review Process

What is the RollWorks Ad Content Review process?

Before you launch your Campaigns and Playbooks RollWorks will ensure that the creatives used in your Ads are ready for our partner networks.

Once you upload an ad to RollWorks it will be reviewed by our Policy team within three business days. Ad reviews may take longer in special cases when a more comprehensive review is required.

 

What does my review status mean?

When you upload an Ad to RollWorks we will use the statuses below to indicate the stage od the Ad in the review process:

Approved The item has been approved by our Policy Team and submitted to the appropriate networks for approval.
Pending The item is still under review.

Suspended

The item has been suspended, typically due to conflicts with our Creative Requirements.
Rejected

The item is not compliant with our guidelines. Please review our Advertising Policies to learn how you can make sure your ads and your website are compliant.

Completed

Your campaign's end date has elapsed and is no longer active. You can resume a completed campaign by removing or specifying a new end date.

 

Once our Policy team approves, your Ads and Campaigns are submitted to our partner ad networks for a final review. Please allow up to 72 hours for your ads to be reviewed by our partner ad networks and to begin serving.

RollWorks reserves the right to review approved campaigns at any given time. Our partner ad networks’ policies and self-regulatory bodies’ codes of conduct are constantly being reviewed and updated, and as such, we may review active campaigns to ensure that they comply with current policies, codes, and legal requirements. RollWorks reserves the right to complete campaigns at any time that are no longer eligible to run. 

 

How do I get notified about my Ad and Campaign status?

Our Policy team will send you an email if we need your attention during our review. 

To receive these email notifications, make sure you have campaign notifications activated. Navigate to 'Settings' > 'Email Preferences'.

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