Getting Started with RW Guide: Overview

Introduction to RollWorks

At RollWorks, we don't believe it should be difficult to get started with ABM or run the most advanced account-based strategy. Before getting started with RollWorks, we highly recommend reading our Introduction to the RollWorks Platform and the Account-Based Methodology article. 

No matter where you are in your account-based journey, our solutions scale to enable marketing and sales teams to:

• Define and understand your Target Accounts to make sure you’re targeting the right accounts at the right time
• Advertise to your Target Accounts on Web and LinkedIn
• Enable your sales team using RollWorks' Sales Insights product, Sales Automation product, and Contact Data product
• Advertise to your site traffic on Web and Facebook
• Advertise to specific contacts that exist in your CRM or MA

Next steps: follow our 4-part guide to get the most out of the RollWorks account-based platform: 

• Getting Started with RW Guide (Part 1): RollWorks Homepage
• Getting Started with RW Guide (Part 2): Picking Your First Goal and Tactic
• Getting Started with RW Guide (Part 3): General Platform Setup
• Getting Started with RW Guide (Part 4): Measuring Your Impact