RollWorks Company Attributes are account-level firmographic data that describes the characteristics of the accounts in the RollWorks database such as their name, their size, their industry, etc. These attributes can be used in different areas of the RollWorks platform as filters to create accounts lists, contacts lists, etc.
Our Company Attributes data is sourced from a number of leading data partners so that we can offer you a strong balance between accuracy and scale.
| RollWorks Company Attributes | Definitions |
|---|---|
| Domain | Website associated with the company |
| Company Revenue | Annual revenue generated |
| Company Size | Number of employees |
| Country | Headquarters location |
| Company Industry | Industry that the company belongs |
| Technologies | Technologies used by the company |
RollWorks Features Supported
You can use RollWorks Company Attributes as filters in the following RollWorks features:
- The RollWorks Command Center: Find accounts matching your desired firmographic attributes and other signals like intent and journey stage, to push them to your CRM as new records, or create new Account Lists. Please note Technologies is not available as filter in the Command Center.
- Account List Builder: create Account Lists and Account Groups to target them with ads
- Contact List Builder: create CRM contact lists within accounts matching your desired firmographic attributes.
- Workflows: Automate your go-to-market (GTM) strategy, leveraging RollWorks Company attributes, and other account data and insights from RollWorks across your connected systems with a built-in orchestration tool that brings your GTM tech stack together.
Who can access
| Your Package | RollWorks Company Attributes |
|---|---|
| Account Based Advertising | Not Included |
| Account Based Marketing + Advertising | Included |
| Account Based Marketing | Included |
| Starter (Legacy) | Included |
| Standard (Legacy) | Included |
| Professional (Legacy) | Included |
| Ultimate (Legacy) | Included |
| Free Tier | Not included |
Troubleshooting
If you encounter inaccurate or incomplete RollWorks Company Attributes please reach out to Customer Support. Our team reviews all reports and takes periodic steps to issue manual overrides to ensure the accuracy and consistency of our data. This helps us resolve any discrepancies and normalize the information provided by our different providers.